B2B GTM Agency for Technology Companies
We build go-to-market systems that drive predictable pipeline for B2B SaaS, cybersecurity, AI, fintech and software companies. Outbound, SEO, SDR teams, GEO and demand generation — delivered as one system your team owns.
- Focus
- B2B Tech Only
- Regions Served
- APAC · UK · US
- GTM Guides Published
- 100+
What we do
Go-to-market systems, not campaigns
We build the infrastructure, teams, content engines and playbooks that B2B technology companies need to generate predictable pipeline. Every system is yours to own.
SDR & Outbound
SDR Agency
Specialist B2B SDR agency running dedicated sales development teams.
Outsourced SDR
Outsourced SDR services that build pipeline faster than hiring.
Fractional SDR
Flexible, part-time SDR resourcing without the full-time cost.
Cold Email Agency
Managed cold email — deliverability infrastructure, sequences and reply handling.
Outbound Sales Agency
Multi-channel outbound across email, LinkedIn, phone and video.
SEO & AI Search
Strategy & Leadership
The problem
Most B2B tech GTM is broken
B2B technology companies are stuck juggling five vendors for outbound, SEO, content, SDRs and recruitment — with no one accountable for pipeline. Meanwhile, buyer behaviour has moved to AI search, cold email deliverability is collapsing, and in-house SDR hiring takes 6 months and costs $120K per rep.
- Cold email reply rates
- 1–3%
- Time to hire an SDR
- 3–6 mo
- AI search share of research
- Rising fast
Industry average — the other 80% of campaigns fail on deliverability alone.
Plus another 3 to 6 months to ramp them to full productivity.
Buyers increasingly start product research in ChatGPT and Perplexity, not Google.
How it works
From diagnosis to handover in 90 days
A structured three-phase engagement that builds systems your team owns, not a perpetual retainer.
Diagnose
We audit your current GTM motion, ICP, messaging, existing pipeline data, and growth bottlenecks. Weeks 1 to 2.
Build
We design and build the systems that solve the bottlenecks — outbound infrastructure, SEO engine, SDR playbooks, content architecture and measurement. Weeks 3 to 6.
Run & Hand Over
We run the systems until they are producing repeatable results, then document everything and transfer ownership to your in-house team. Month 2 onward.
Why UpliftGTM
Specialist B2B tech GTM, delivered as one system
- We build systems you own
- Every playbook, sequence, asset and piece of infrastructure lives in your tools, not ours. When the engagement ends, you keep everything and can run it in-house.
- B2B technology only
- We work exclusively with B2B SaaS, cybersecurity, AI, fintech, MSPs, healthcare tech and software. We know the buyers, the buying committees, the sales cycles and the messaging that resonates.
- One system, not five vendors
- Most B2B teams juggle SDR agencies, SEO firms, content shops and sales recruiters. We deliver outbound, SEO, SDR, GEO and recruitment as one coordinated GTM system.
- Senior-led engagements
- Jamie Partridge personally leads strategy and quality on every engagement. You never get handed to a junior account manager after the sales call.
Trusted by B2B technology companies
Hear from B2B technology companies who trust us to build their Go To Market systems.
"Uplift has been our partner in providing a steady stream of new business meetings since our launch in the ANZ market and has contributed significantly to our pipeline and accelerated brand awareness across the region."
"To anyone willing to grow their pipeline, I would 100% recommend UpliftGTM. They have been very responsive, flexible and great at adapting to our needs. We saw results within just one week."
"After engaging with UpliftGTM we ended up with a number of opportunities with the right people in the right organizations. Really impressed with their professionalism."
Led by
Built by a B2B GTM specialist
Jamie Partridge
Founder & CEO, UpliftGTM
Sydney, NSW, Australia
Jamie Partridge is the Founder & CEO of UpliftGTM, a specialised go-to-market agency that designs and builds GTM systems for B2B technology companies. UpliftGTM works with SaaS, cybersecurity, AI, fintech, healthtech and software companies — building outbound infrastructure, SEO engines, content systems, SDR teams and sales enablement programmes that generate predictable pipeline.
With extensive experience in B2B technology marketing and sales, Jamie has developed and executed go-to-market strategies for B2B technology companies ranging from early-stage startups to enterprise organisations. He is also Co-Founder of Aegis Enterprise, an innovative AI company.
Jamie is a recognised thought leader in B2B technology GTM strategy and writes regularly about outbound sales, SDR operations, SEO, generative engine optimization (GEO), demand generation and how technology companies can build repeatable pipeline without burning cash on ad spend.
Based in Sydney, Australia, Jamie works with B2B technology companies across Australia, New Zealand, the United Kingdom and the United States.
Industries
B2B technology verticals we serve
We work exclusively with B2B technology companies. Here are the verticals we know best.
Questions
Frequently asked about B2B GTM agencies
Everything B2B tech leaders want to know before hiring a GTM agency.
- What is a B2B GTM agency?
- A B2B GTM agency designs and builds the go-to-market systems a B2B technology company needs to generate predictable pipeline. That includes outbound sales infrastructure (SDR teams, cold email, sequences), SEO and content engines, demand generation programmes, sales enablement assets, and measurement systems. Unlike a traditional marketing agency that focuses on campaigns, a GTM agency aligns marketing, sales and RevOps into one revenue system. UpliftGTM works exclusively with B2B technology companies — SaaS, cybersecurity, AI, fintech, MSPs, healthcare tech and software.
- What does a GTM agency do differently from a marketing agency?
- A marketing agency runs campaigns — brand, paid ads, creative, sometimes content. A GTM agency builds the full system that converts market demand into qualified pipeline and revenue. That means outbound infrastructure and SDR execution, not just awareness. SEO and content engines that produce pipeline, not just traffic. Sales enablement so reps can actually convert the leads. And measurement that ties activity to revenue. A marketing agency optimises the top of funnel. A GTM agency is accountable for the whole funnel.
- How much does a B2B GTM agency cost?
- Pricing varies by scope. A focused engagement on a single channel (like outbound SDR or SEO) typically runs $5,000 to $10,000 per month. A full GTM build across outbound, SEO, sales enablement and recruitment usually runs $15,000 to $30,000 per month. One-off strategic diagnostics or GTM blueprints typically cost $5,000 to $15,000. UpliftGTM publishes transparent pricing on each service page and scopes every engagement to your stage, team size and bottleneck — not a fixed retainer.
- How long does a GTM agency engagement typically last?
- Most GTM agency engagements run 3 to 12 months. Outbound systems typically show qualified meetings within 4 to 6 weeks. SEO and GEO (generative engine optimization) take longer — meaningful organic pipeline usually appears at 3 to 6 months. Sales enablement and AI integrations can deliver value in weeks. UpliftGTM designs engagements so the client owns the system at the end — most clients transition to running their systems in-house within 6 to 9 months, not forever retainers.
- What industries does UpliftGTM work with?
- UpliftGTM works exclusively with B2B technology companies. That includes B2B SaaS, cybersecurity, AI and machine learning, fintech, healthcare technology, HR tech, managed service providers (MSPs), networking and infrastructure vendors, and software companies. We specifically do not work with consumer brands, ecommerce, or non-technology B2B categories. The reason is that B2B tech buying committees, sales cycles, buyer personas and messaging norms are distinct — specialising gives better results than being a generalist.
- Is UpliftGTM a consulting firm or an execution agency?
- Both. We start every engagement with strategic diagnosis — ICP definition, messaging, positioning, GTM motion — because execution without the right strategy fails. Then we execute. We build the outbound infrastructure, run SDR teams, produce SEO content, architect sales enablement and deploy measurement. We are not the kind of consulting firm that delivers a PowerPoint deck and walks away, and we are not the kind of execution agency that does activity without strategic context.
- Where is UpliftGTM based and which regions does it serve?
- UpliftGTM is headquartered in Sydney, Australia, and serves B2B technology companies across APAC (Australia, New Zealand, Singapore, Hong Kong, Japan), the United Kingdom, and the United States. Our outbound systems handle multi-region GDPR compliance, time-zone-appropriate cadences, and localised messaging. Jamie Partridge, the founder, personally leads strategy on engagements across all regions.
- Do you offer fractional sales leadership as well as agency services?
- Yes. In addition to full GTM agency engagements, we offer fractional VP Sales services for startups and scale-ups that need experienced sales leadership without the full-time cost. A fractional VP Sales from UpliftGTM will build playbooks, hire and coach SDRs and AEs, run forecasting and quota planning, and architect your sales process. It is a flexible alternative to hiring a full-time VP Sales at $250K+ per year. Read more on our fractional VP Sales page.
- What is generative engine optimization (GEO) and do you offer it?
- GEO is the practice of optimising content so your brand is cited, referenced and recommended inside AI search engines like ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude. Traditional SEO optimises for blue-link rankings. GEO optimises for the answer layer, where a growing share of B2B buyers now start research. UpliftGTM offers GEO agency services — query fan-out strategy, citation building, entity optimisation, and AI search monitoring — alongside traditional B2B SEO. You can read more on our GEO agency page.
- Can a GTM agency work alongside our existing internal team?
- That is the standard model. A GTM agency builds the systems your in-house team operates within, or supplements their capacity through outsourced SDR services, cold email execution, or SEO content production. The goal is not to replace your team — it is to accelerate what they can do. Most UpliftGTM clients have existing marketing and sales teams; we plug in, build the systems they need, and hand over when the systems are producing results.
- How do I know if my company is ready for a GTM agency?
- You are ready for a GTM agency when three things are true. First, you have product-market fit — real customers who would refer you. Second, you have a minimum viable sales process — you know how to close a deal when one comes in. Third, you are ready to act on what we find. If any of those are missing, you are better off with a GTM consultant first (to find PMF and build the initial process), then an agency later (to scale what works). UpliftGTM offers both.
- What makes UpliftGTM different from other GTM agencies?
- Three things. First, we work exclusively with B2B technology companies — not a generalist agency that sometimes does tech. Second, we deliver outbound, SEO, SDR, GEO, demand generation and recruitment as one coordinated system, not five separate vendors. Third, we build systems you own — every playbook, sequence, asset and piece of infrastructure lives in your tools, so when the engagement ends, you keep everything and can run it in-house. We are not trying to make you a forever retainer.
Ready to build your GTM system?
Book a strategy call with Jamie. We will audit your current GTM motion, identify the bottleneck, and tell you whether we can help — honestly, in 30 minutes.